Expertise
We offer our extensive expertise on international B2C and B2B markets to support our clients in the development of market and marketing strategies.
Areas
- Market structure analysis, market developments, potential analysis
- Strategic market and customer segmentation
- Marketing and positioning strategies
- Market entry strategies
Data
- Quantitative market research (online, by phone, face to face)
- Qualitative market research (focus groups)
- Expert interviews at all levels
- Focus group interviews
- Blogging
- Analysis of existing customers
Countries/Regions
- EU
- Europe Non-EU
- North and South America
- Asia
- Africa/ ROW
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Yvonne Martini
Yvonne Martini is co-founder and managing partner of mm customer strategy GmbH. She previously worked as project manager at Roland Berger Strategy Consulting. More»
Dr. Markus Müller-Martini
Dr Müller-Martini is co-founder and managing partner of mm customer strategy GmbH. Prior to establishing mm customer strategy he worked as project manager at Oliver Wyman. More»